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Western Colorado University

 

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Detailed Course Information

 

Summer Term 2020
May 25, 2022
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Information Select the desired Level or Schedule Type to find available classes for the course.

ROE 333 - RECREATION AND SPORT MARKETING
A survey of recreation and sport marketing topics: buyer behavior, segmentation, positioning, demand analysis, information and research, pricing, promotion, channels, 'product' policies, destinations, sponsorship, endorsement, merchandising, and fundraising. Prerequisites: ENG 102 with a minimum grade of C- and completion of at least 30 credits; or instructor permission.
3.000 Credit hours
3.000 Lecture hours

Levels: Undergraduate, Post B.A. (Second), Post BA, Graduate Level, Graduate Degree Seeking
Schedule Types: Lecture

ROE & ESS Division
Recr & Exercise Sport Science Department

Course Attributes:
Upper Division - 300-499

Restrictions:
May not be enrolled as the following Classifications:     
      Freshman

Prerequisites:
ROE333

General Requirements:
Course or Test: ENG 102
Minimum Grade of C-
May not be taken concurrently.

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